Monday, October 28, 2013

Low-Cost E-Marketing Courses in Cairo, Why Not?

The Digital Marketing Arts Academy successfully launched several courses here in Cairo but it seems that another player is coming into digital media training field. Fady Ramzy, manager of Interact Egypt talked to Wamda (link here) about launching a Digital Media Academy next December.

Unlike Digital Marketing Arts Academy that targets executives and top decision makers, Interact Egypt hopes to attract those who are unable to pay these fees – and in doing so, enrich the Egyptian start-up and entrepreneurial ecosystems.

Courses will be available in various areas, including video production, social media marketing, online public relations, online advertising, video ads, and content marketing.

Are we going to see low-cost and affordable E-Marketing courses that target youth, fresh graduates, and entrepreneurs? Feel free to register for a course here:


  1. This type of marketing uses both push and pull methodologies to access customers. Therefore a right mix has to be decided for both of these. Pull strategy off course is considered to be more engaging and effective as with this strategy users seek for information and information is not forced onto him.

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