Social media is essential for tourism industry of any country (USA, Egypt, etc) especially when multiple destinations are available for different categories of tourism (i.e. medical, beach, religion-based, exhibition tourism, etc).
Attracting more Facebook fans, Twitter followers or YouTube views all will encourage fans/followers to interact to learn proper information, and get replies to their concerns which at end of the day would definitely support the country tourism industry and the satisfaction of the tourists themselves.
Below are 5 recommended tactics for any tourism-related social media accounts:
Tactic 1: YouTube and Facebook accounts MUST mention "Official" word within info tab. Facebook emails in (info) tab should not be Yahoo! emails but only official emails.